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Building Your Personal Brand Can Give You Powerful Results

PEOPLE DO BUSINESS with people and brands that they know, like, and trust. This simple, age-old sales principle still drives our decisions—from the car we drive to the laundry detergent we use to the bank we use to the surety company we do business with. For more, go to the fall issue of Surety.

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2018-12-20
Rick Goldstein

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